Selling a home for what it's truly "worth" is harder than it sounds. Some homes sell for more. Some sell for less. The difference rarely comes down to luck.

My proven approach starts with an honest question: what does "worth" actually mean? Not what Zillow says. Not what your neighbor sold for. I'll walk you through exactly how we determine the real value of your home — and more importantly, what we can do to push that number higher.

The Pareto Principle (also known as the 80/20 rule, the law of the vital few, or the principle of factor sparsity) states that, for many events, roughly 80% of the effects come from 20% of causes.

The 20% is vital, and the 80% is trivial.